Morgan Stanley Crypto Trading Ambitions Drawing Nearer: Bloomberg

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The bank will partner with Zerohash to let clients trade BTC, ETH and SOL starting in early 2026, the report said.

By Will Canny, AI Boost|Edited by Stephen Alpher

Sep 23, 2025, 2:43 p.m.

Morgan Stanley (Shutterstock)
  • Morgan Stanley will add crypto trading for E*Trade users within months, according to a Bloomberg report.
  • The bank will partner with Zerohash to let clients trade bitcoin, ether and solana starting in early 2026, according to the story.

Wall Street bank Morgan Stanley (MS) is moving deeper into digital assets, announcing a partnership with crypto infrastructure provider Zerohash to allow E*Trade clients to trade bitcoin BTC$112,935.80, ether (ETH) and solana SOL$219.38 starting in the first half of 2026, Bloomberg reported on Tuesday.

Jed Finn, Morgan Stanley’s head of wealth management, told Bloomberg that the initiative is the first phase of a broader crypto strategy that will eventually include a full wallet solution.

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“The underlying technology has been proven and blockchain-based infrastructure is obviously here to stay,” Finn said in the interview, adding that clients should have access to both traditional and digital assets in a single ecosystem.

The move underscores Wall Street’s growing embrace of crypto since a regulatory shift under President Donald Trump earlier this year.

Morgan Stanley is also preparing an asset-allocation framework for clients that will include crypto exposure ranging from zero to a few percentage points, depending on investor goals.

The bank is exploring tokenization for back-office efficiencies such as settlement and clearing, the article said.

E*Trade is is an online brokerage and banking platform owned by Morgan Stanley. It allows customers to trade stocks, bonds, exchange-traded funds (ETFs), and options.

Read more: Morgan Stanley Eyes Launching Crypto Trading Through E*Trade: Bloomberg

AI Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk’s full AI Policy.

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