SEC Chief Paul Atkin’s Project Crypto Flying Under Radar Amid Market Selloff: Bernstein

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By Will Canny, AI Boost|Edited by Stephen Alpher

Updated Aug 4, 2025, 1:20 p.m. Published Aug 4, 2025, 1:01 p.m.

Paul Atkins, Donald Trump's nominee for SEC chair, on the left (Mark Wilson/Getty Images)
  • SEC Chair Paul Atkins last week unveiled ‘Project Crypto,’ a sweeping plan to modernize U.S. securities laws for digital assets.
  • Bernstein called it the most transformative crypto vision ever from a sitting SEC head.
  • Project Crypto sets the stage for large-scale tokenization of traditional assets like stocks and bonds, said the broker.

As crypto markets plunged Friday, a potentially historic regulatory shift flew under the radar, Wall Street broker Bernstein said in a research report Monday.

In a speech that Bernstein analysts called “the boldest and most transformative crypto vision ever laid out by a sitting SEC chair,” U.S. Securities and Exchange Commission (SEC) Chairman Paul Atkins unveiled ‘Project Crypto’, a sweeping initiative to modernize the country’s outdated securities rules for the digital age.

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The initiative aims to overhaul U.S. securities laws to accommodate digital assets, continuing a broader push to make the U.S. a global hub for crypto innovation.

Central to the plan is “reshoring”, Bernstein noted, bringing crypto businesses back to the U.S. after years of regulatory uncertainty pushed them offshore.

The Commission intends to use its interpretative and exemptive powers to modernize outdated rules, ensuring they don’t stifle entrepreneurship or competition, the report said.

In a sharp reversal from past SEC messaging, Atkins said most crypto assets are not securities.

He blamed confusion around the Howey Test for stalling capital formation and pledged to introduce clearer standards for categorizing digital assets, including commodities, stablecoins, collectibles, and security-like tokens with governance and distribution rights.

Bernstein said the plan also lays the groundwork for domestic tokenization of traditional assets like stocks and bonds.

With Wall Street giants and tech unicorns already lined up, the SEC wants to build the world’s largest tokenized securities market, on American soil, the report added.

Read more: Crypto Is Going Mainstream and ‘You Can’t Put the Genie Back in the Bottle,’ Bitwise Says

Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk’s full AI Policy.

Will Canny is an experienced market reporter with a demonstrated history of working in the financial services industry. He’s now covering the crypto beat as a finance reporter at CoinDesk. He owns more than $1,000 of SOL.

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“AI Boost” indicates a generative text tool, typically an AI chatbot, contributed to the article. In each and every case, the article was edited, fact-checked and published by a human. Read more about CoinDesk’s AI Policy.

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