DOGE Plunges 10% Before Quick Recovery Rally on Institutional Volume Spike

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By Shaurya Malwa, CD Analytics

Jul 15, 2025, 5:37 a.m.

(CoinDesk Data)
  • DOGE experienced a 9.52% drop, falling from $0.21 to $0.19, with significant selloffs during two key trading windows.
  • Institutional activity was evident, suggesting strategic capital flow rather than retail-driven volatility.
  • The selloff coincided with concerns over crypto ETF approvals and increased U.S. regulatory discussions.

What to know:

  • DOGE dropped 9.52% between July 14 05:00 and July 15 04:00, falling from $0.21 to $0.19 with a $0.022 trading range (10.44% volatility).
  • Major selloffs occurred during the 14:00–15:00 and 01:00–03:00 windows, with volume spikes of 735.09M and 704.60M, crushing the 24-hour average of 415.48M.
  • A sharp reversal began during the final session hour as DOGE rose 0.84%, from $0.1923 to $0.1939, backed by volume bursts of 22.60M and 19.06M.
  • Institutional activity was visible on both ends of the move, pointing to tactical capital flow rather than retail-driven volatility.

News Background
The selloff came amid rising anxiety over delays in potential crypto ETF approvals and a sudden resurgence in U.S. enforcement chatter around centralized exchanges.
At the same time, market participants began speculating about fast-tracked ETF paths for high-volume tokens like DOGE and XRP, prompting whale-led accumulation near local lows.
As a result, DOGE saw rapid directional whiplash — with institutional volumes confirming exits and re-entries.

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STORY CONTINUES BELOW

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Price Action Summary

  • Range: $0.21 → $0.19 | $0.022 span = 10.44% volatility
  • Breakdown Zones: $0.200–$0.198 during 14:00–15:00
  • Volume Peaks: 735.09M (14:00), 704.60M (01:00)
  • Support Zone: $0.190–$0.191 during late-session base build
  • Final Hour (03:37–04:36): Price rose from $0.1923 → $0.1939 (+0.84%)
  • Recovery Volume: 22.60M at 04:10, 19.06M at 04:09 during breakout push

Technical Analysis

  • Breakdown confirmed by lower-high, lower-low sequence into $0.19 session low
  • Selling intensified as $0.200–$0.201 failed to hold during evening session
  • Final-hour breakout above $0.1930 confirms localized reversal setup
  • Key resistance: $0.1960–$0.1980 for short-term continuation
  • Risk remains elevated if DOGE fails to reclaim $0.200 on sustained volume

What Traders Are Watching

  • Can DOGE reclaim the $0.198–$0.200 zone to restore trend structure?
  • Rejection from $0.196 would likely confirm another leg down toward $0.188
  • Watch for follow-through volume above 400M to confirm trend shift
  • Institutional wallet activity and futures OI positioning remain critical

Takeaway

  • DOGE’s 10% plunge was sudden but it wasn’t retail chaos. High-volume breakdowns and targeted re-entries show that institutions are playing both sides.
  • While the bounce offers short-term relief, the macro structure remains vulnerable. Bulls must reclaim $0.200 fast — or risk deeper downside.

Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk’s full AI Policy.

Shaurya is the Co-Leader of the CoinDesk tokens and data team in Asia with a focus on crypto derivatives, DeFi, market microstructure, and protocol analysis.

Shaurya holds over $1,000 in BTC, ETH, SOL, AVAX, SUSHI, CRV, NEAR, YFI, YFII, SHIB, DOGE, USDT, USDC, BNB, MANA, MLN, LINK, XMR, ALGO, VET, CAKE, AAVE, COMP, ROOK, TRX, SNX, RUNE, FTM, ZIL, KSM, ENJ, CKB, JOE, GHST, PERP, BTRFLY, OHM, BANANA, ROME, BURGER, SPIRIT, and ORCA.

He provides over $1,000 to liquidity pools on Compound, Curve, SushiSwap, PancakeSwap, BurgerSwap, Orca, AnySwap, SpiritSwap, Rook Protocol, Yearn Finance, Synthetix, Harvest, Redacted Cartel, OlympusDAO, Rome, Trader Joe, and SUN.

Shaurya Malwa

CoinDesk Analytics is CoinDesk’s AI-powered tool that, with the help of human reporters, generates market data analysis, price movement reports, and financial content focused on cryptocurrency and blockchain markets.

All content produced by CoinDesk Analytics is undergoes human editing by CoinDesk’s editorial team before publication. The tool synthesizes market data and information from CoinDesk Data and other sources to create timely market reports, with all external sources clearly attributed within each article.

CoinDesk Analytics operates under CoinDesk’s AI content guidelines, which prioritize accuracy, transparency, and editorial oversight. Learn more about CoinDesk’s approach to AI-generated content in our AI policy.

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