Neverless lets everyday investors use automated recurring buys with up to 5x leverage to grow bitcoin holdings
By Ian Allison, AI Boost|Edited by Omkar Godbole
Oct 9, 2025, 7:43 a.m.

- Neverless introduces a leveraged bitcoin accumulation plan using dollar-cost averaging.
- Users can automate recurring bitcoin purchases with up to 5x borrowed capital.
- The company, founded by ex-Revolut executives, aims to bridge retail and institutional investing.
London-based crypto firm Neverless, founded by former Revolut executives Phuc To, Arthur Johanet and Mikael Peydayesh, has introduced a “Boosted Bitcoin Plan,” designed to help retail users grow their bitcoin BTC$121,543.87 holdings faster through automated, recurring purchases enhanced by leverage.
The new investment product builds on the dollar-cost averaging approach – a strategy where investors buy a fixed amount of bitcoin at regular intervals to smooth out volatility – with an added twist that allows users to borrow up to five times their contribution.
STORY CONTINUES BELOW
The platform automates both the purchases and the lending process, using deposited euros or crypto as collateral, according to the press release shared with CoinDesk.
Neverless’s CEO, Phuc To (who was also the former global head of product at Revolut), said the tool is designed to provide ordinary investors with access to the same kind of credit-fueled wealth-building mechanisms that have long been available to institutions and high-net-worth individuals.
“Institutions can raise capital and banks give wealthy people loans to buy assets that actually grow. And what do ordinary people get? Credit cards that put us in debt. Neverless gives you financing power to own a piece of the century’s best performing asset for yourself — and build wealth the way rich people do,” Phuc To said in a statement.
Founded in 2022, Neverless already allows users to trade more than 500 cryptocurrencies with no fees and offers access to DeFi assets typically out of reach for retail investors.
Since securing $6.7 million in seed funding and a MiFID license last year, the company has grown to 50,000 users and processed over $1 billion in trading volume.
AI Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk’s full AI Policy.
More For You
By Francisco Rodrigues, AI Boost|Edited by Omkar Godbole
1 hour ago

The partnership will allow PayPay’s 70 million users to buy, sell, and store digital assets, starting with the integration of PayPay Money into Binance Japan.
What to know:
- PayPay has acquired a 40% equity stake in Binance Japan as part of a strategic partnership to integrate cashless payments with cryptocurrency access.
- The partnership will allow PayPay’s 70 million users to buy, sell, and store digital assets, starting with the integration of PayPay Money into Binance Japan.
- The move comes as Japan increasingly adopts cryptocurrencies, with several publicly traded companies running bitcoin treasuries.