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The company added CRO to its balance sheet and will integrate token rewards into its services as part of partnership with the crypto exchange.
By Krisztian Sandor, AI Boost|Edited by Stephen Alpher
Sep 5, 2025, 1:34 p.m.
- Trump Media closed the acquisition of 684.4 million of CRO tokens worth $105 million in a cash-and-stock deal with exchange Crypto.com, the firms said on Friday.
- Tokens will be held in Crypto.com Custody with staking for additional revenue, with plans to integrate CRO into Truth Social and Truth+ reward systems.
- The firms also prepared to establish a digital asset treasury firm focused on CRO in a SPAC deal announced last month.
Trump Media and Technology Group (DJT), the parent of Truth Social linked to U.S. President Donal Trump, closed a purchase agreement with crypto exchange Crypto.com that gives it 684.4 million Cronos CRO$0.2723 tokens.
The $105 million transaction, split between cash and stock, amounts to about 2% of the circulating supply of the token, the firms said in a Friday press release. Both CRO and Trump Media’s shares will remain locked up for a set period, they added.
STORY CONTINUES BELOW
DJT stock and CRO were both little-changed in Friday trade.
The agreement is part of a broader partnership between the two companies that will bring CRO into Truth Social and Truth+ as a rewards feature. Trump Media said it will store the tokens with Crypto.com’s custody service and stake them to generate additional income.
Crypto.com CEO Kris Marszalek said the move marks the beginning of wider adoption efforts for CRO, while Trump Media chair Devin Nunes called the token a “versatile utility” tool for payments and transfers.
The deal follows Trump Media’s launch of a separate entity, Trump Media Group CRO Strategy, which is preparing to acquire up to 19% of CRO’s circulating supply through a planned SPAC merger. That venture aims to create a digital asset treasury focused on stacking CRO tokens.
Trump Media is pushing deeper into finance and digital assets, revealing plans to roll out multiple crypto-focused ETFs and managed investment products. The firm also held $2 billion in bitcoin BTC$113,096.30, according to its Q2 report.
Read more: Trump Media, Crypto.com to Build $6.4B CRO Treasury Firm, CRO Jumps 25%
AI Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk’s full AI Policy.
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By Francisco Rodrigues|Edited by Sheldon Reback
1 hour ago
The fund aims to strengthen Asia’s network of bitcoin treasury firms and has secured $200 million from investors in the region.
What to know:
- Sora Ventures announced what is says is Asia’s first dedicated bitcoin treasury fund, with plans to buy $1 billion worth of BTC in the next six months.
- The fund aims to strengthen Asia’s network of bitcoin treasury firms, and has secured $200 million from investors in the region.
- The launch reflects a growing trend of bitcoin treasury firms’ accumulation, with publicly traded companies controlling over 1 million BTC.
